Transcript
This brand made a mistake offering to pay me to recommend their supplement, which they wanted because I'm a scientist and their formulations are scientifically backed. Or are they? Let's investigate. Conscious self-care, energetic dimensions of my being converging in harmony, blah, but here's the good stuff. 80 plus human clinical trials, over $108 million spent on studies, tests, and human clinical trials. Love it. That's some serious dedication to science. And them spending that much would justify a hefty price tag if it's true. Neither of those two were clickable. Just the shop button. I'll buy. The product is called cell care, and it helps your body rebuild and protect from cellular stress. Well, that's vague. So does a nap or a sandwich. But what actually is this stuff? Let's see. Powerful antioxidant, still not saying what it is. Formulated, which usually means they designed a blend of new stuff, to support healthy inflammation response. Which means almost nothing. Six thousand times stronger than vitamin C. Stronger how? If I say I'm six thousand times stronger than you, we know, what that means. It means I'm lying. But about lifting stuff. They offer no citations for their precise yet vague numbers. Next we go to the supplement facts. We finally see what's actually in it. Asthmael astazanthin. 4 milligrams? 4 milligrams? Why is the serving size two big soft gels to give a dose that's roughly a quarter that of a grain of rice? Just to sell us more big pills? But back to their science claims. Nowhere on their website do they link to a single clinical trial that they conducted. Although they do talk about vibrational frequencies in the fifth dimension and cold But could this company have conducted that many clinical trials for that cost? Their first Instagram post was August 2023. They're based in Colorado and a business search shows an LLC in 2021 that was shut down, then a C-Corp reestablished six months later. They clearly raised some money and issued shares in October of last year, filing this document, signed by their president and CEO, Clark, this guy, whose name doesn't show up anywhere on their website, where it lists their CEO as being someone way more photogenic. Probably has better frequencies. in 2021, the Internet Archive shows their website only going up in late 2023. Pro tip, when copy pasting website content, make sure that you triple check that you actually changed all the names over. Anyway, unless they somehow ran 80 plus human clinical trials in six months, at best they're taking credit for someone else's research and charging for it. Sure enough, if we look up Asterreal, we see that they are the actual manufacturer, and they have run some studies, which we can cover in another video. But they white label for a ton of companies, like these guys who offer a 60 servings of 12 milligrams for $22, compared to the 30 servings of 4 milligrams for $60. That's 16 times the price. For a pretty package and a promise that their blueprint will resonate with your highest vision. It's companies like this that give the supplement industry a bad name. Don't fall for it.
Additional notes
🚩 More red flags: 🚩 They never explicitly say “we ran 80+ trials and spent millions,” but they lead you to believe that they do. They do say “we intentionally select and process every ingredient for optimal bioavailability, delivering tangible health benefits. Our commitment goes beyond creating products—it's about crafting a wellness journey grounded in scientific evidence, validated by real-world experiences, and mindful of every detail.” - interesting for a company that doesn’t actually CREATE their own product. They write, about Cell Care: “Its unique blend, led by the potent Astaxanthin Algae,” implying that it’s a blend of active ingredients, not just astaxanthin and some carrier olive oil and glycerin. In fact, on most of their shop pages they don’t even show the back of the package with the ingredients and dosage. Or the fact that it’s AstaReal®. They make claims about all of its health benefits without including the legally required FDA disclaimers. Their $125, tiny (30mL) bottle of “cold fusion” oil also doesn’t list ingredients, other than “peppermint infused,” but if you dig a bit you see that it’s “cold-fused extracted CBDA and CBGA.” And the lab certificate shows that it does contain small amounts of THC- within legal limits. On Sathi Roy’s LinkedIn it says that she’s been CEO of Pirooz since August 2023. ❗*If you enjoyed this breakdown, let me know! I typically avoid calling out brands by name, but I’m thinking it might be time to start doing so, and really walk you through the process of how to figure out who to trust. #science #debunking #wellness #supplements